Vanna Curated Living
BRAND DESIGN | WEB DESIGN + P.O.S DEVELOPMENT | PRINTED MATTER | PROJECT MANAGEMENT
2025 - 2026
Acting as a cultural contemplation, Vanna Curated Living invites the community to orbit, learn, and partake in creation. Curated by the careful eye of Nelly-Joy Irazkoze, Vanna moves beyond the traditional sterility of a gallery into a ecosystem of dynamic reciprocity. This space offers a doorway into the most vital function of life: art.
Dove Files came into the project this past fall when there was only a name & a dream. A project of this scale requires an intimacy with birth, with bringing a vision from the realm of thought into the realm of form, in both aesthetic and logistical applications. Working closely with Nelly-Joy, we developed a brand and system to act as the vessel of her vision.
Our Role:BRANDING : Developing brand identity, logo, fonts, colors, typeface, system. These were used throughout printed matter, custom packaging, physical signage, and digital presence.WEBSITE + POS SYSTEM : Developed and installed in-store and online point of sale, structured back end systems, developed inventory tracking and organization, and crafted a front-facing digital store through POS system for live sync + tracking.PRINTED MATTER : Designed, sourced & printed business cards, hang tags, rack cards, hot press bags, and post cards. PHOTOGRAPHY : Took photos of most products in the inventory [500+] & site-specific photoshoots for initial digital presence.SOCIAL MEDIA : Developed and maintained instagram / facebook aesthetic formatting and presence for static imagery in partnership with local videographer.
